22.3.10

AROMASCAPE OF ROTTERDAM

I'll give an one-week workshop again!
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PROJECTWEEK
Willem de Kooning Academy
http://www.wdka.nl
Rotterdam The Netherlands
22 - 26. 03. 2010.

AROMASCAPE OF ROTTERDAM

What do you smell if you walk around the City of Rotterdam? The exotic smell of a Toko, the muddy smell of The River Maas, the tasty smell from the bread factory, etc. etc. In this project you are going to explore Rotterdam on the level of smell.


What is it that we are smelling, what does it make you imagine, what does it make you feel? This course will deal with these questions through a combination of lectures, hands-on workshops with fieldworks, and a final presentation.


The workshops will first focus on fieldwork and on observing the environment with the olfactory sense. You will smell a lot and learn how to communicate about smell with others, using a basic vocabulary for analyzing and expressing the character of a smell. We will map the smell and texts and create [AROMASCAPE OF ROTTERDAM]

on Google map.


Secondly we will extract smells from these smelly materials: cheese burgers, old books, rubber tyres, flowers, soup, etc. You will learn how to do this yourself (in the most simple way).


The best presentation of smell will possibly be used for a TEDX goody bag.

http://www.tedxrdam.nl/


Results from the last year:

http://scentlab.blogspot.com/

in the category [SMELL MAP]


Plan:

Mon 15, 13:30 - 15:00
Introduction
Slideshow (with my laptop and projector) introducing my works and the last year's projectweek. The students receive an assignment 'olfactory exercise'.

Tue 16, 9:00 - 15:00
Lecture and discussion - based on the assignment. What do we smell? How do we smell? What would be 'the smell of Rotterdam'?
Practice - demonstration of smell extraction

Thu 18, 9:00 - 15:00
Practice - smell extraction
Students will work on extracting the smells with alcohol and make a simple 'perfume'.

Fri 19, 13:00 - 15:00 presentation

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